Prezi courtesy of group member Josh Burch.
Monday, 19 January 2015
Shooting Schedule
This is the shooting schedule we have followed for filming our opening sequence.
Opening Sequence Shooting Schedule
Opening Sequence - Soundtrack
In order to find the right soundtrack to our opening sequence, we browsed a royalty-free music website called Incompetech and YouTube. We found a lot of tracks that could have been used on Incompetech but none of them were entirely appropriate. We made narrowed it down to a list of five songs from both websites. The first song we had on the list was Inner Light by Kevin MacLeod.
We decided that this song was too slow and not engaging enough. It also sounds too festive. We decided against basing it around the Christmas period. The next song on the list is Montauk Point by Kevin MacLeod.
Again, we found that although this song does connote the romance genre, it is too slow and calm. Since this is set in London, we also want to connote the business of the city through the music. Another song we considered was Light Thought by Kevin MacLeod.
This song was also too soft and slow. Although it connoted the romance genre, it didn't match the business of London that we wanted to connote as well. The penultimate song on our list was So Bueno by The 126ers.
One of our ideas for the soundtrack was to use a radio station as opposed to just a song. This would have been the song that went behind the hosts talking. We decided against this because the next song in the list connotes the romance genre and was preferred when we asked some people from our target audience. In the end, we decided to go with The Engagement by Silent Partner.
We decided that this song was too slow and not engaging enough. It also sounds too festive. We decided against basing it around the Christmas period. The next song on the list is Montauk Point by Kevin MacLeod.
This song was also too soft and slow. Although it connoted the romance genre, it didn't match the business of London that we wanted to connote as well. The penultimate song on our list was So Bueno by The 126ers.
One of our ideas for the soundtrack was to use a radio station as opposed to just a song. This would have been the song that went behind the hosts talking. We decided against this because the next song in the list connotes the romance genre and was preferred when we asked some people from our target audience. In the end, we decided to go with The Engagement by Silent Partner.
Sunday, 11 January 2015
Opening Sequence - Target Audience
Age
Our film is aimed at people aged 15-24. This is because our characters are students and young adults. We intend to make the film relatable, therefore our target audience is people that are at student/young adult age.
Gender
The target gender for our film is females. This is because we are making a very conventional romance film and romance films are conventionally targeted towards females. Females also watch romance films more than males.
Social Demographic
The social demographics we will be targeting are E, D, and C2. The characters are only young adult students, so they will not have high incomes and only part time jobs if they have them at all. They are supposed to be relatable, therefore the target audience is people of a similar social demographic.
Occupation
The occupation we are aiming for are people that are students in sixth form, college, or university, but it could also apply to part time workers. This is because our main characters are in university and have part time jobs. The aim of our film is to have the audience relate to our characters, therefore our target audience is similar to them.
Personality
Our film is aimed at two rough types of personalities. First is people that are rather shy or reserved, but kind and reliable. The other are people that are outgoing and confident, but also generous. This is because of the personalities of our characters.
Media Grouping
Our target audience would be people that likely enjoy feel-good, light-hearted, and/or romance films, such as Love Actually, Bridget Jones' Diary, or The Best Exotic Marigold Hotel.
Uses and Gratifications
The Uses and Gratifications theory suggests that a text must gratify an audience's needs in a variety of potential ways. These include entertainment, education, escape, social interaction, and opportunities for identification. Our film would offer entertainment, escape, and opportunities for identification. The main purpose of our film is entertainment. We would offer this through the story line. We intend to make it a light-hearted film that the audience will find enjoyable. The film will also offer escape because it's an idealistic situation and also through its enjoyability. The audience may also be able to identify with our characters. We have tried to make our characters relatable to do this.
Utopian Theory
In Richard Dyer's Utopian Solutions theory, he suggests that audiences often have various problems in their lives and they will be more attracted to media texts that offer them solutions to these problems. We intend to offer solutions to boredom and loneliness. This is because we will make the film enjoyable to watch and give opportunities to live vicariously through the characters as they find love.
Our film is aimed at people aged 15-24. This is because our characters are students and young adults. We intend to make the film relatable, therefore our target audience is people that are at student/young adult age.
Gender
The target gender for our film is females. This is because we are making a very conventional romance film and romance films are conventionally targeted towards females. Females also watch romance films more than males.
Social Demographic
The social demographics we will be targeting are E, D, and C2. The characters are only young adult students, so they will not have high incomes and only part time jobs if they have them at all. They are supposed to be relatable, therefore the target audience is people of a similar social demographic.
Occupation
The occupation we are aiming for are people that are students in sixth form, college, or university, but it could also apply to part time workers. This is because our main characters are in university and have part time jobs. The aim of our film is to have the audience relate to our characters, therefore our target audience is similar to them.
Personality
Our film is aimed at two rough types of personalities. First is people that are rather shy or reserved, but kind and reliable. The other are people that are outgoing and confident, but also generous. This is because of the personalities of our characters.
Media Grouping
Our target audience would be people that likely enjoy feel-good, light-hearted, and/or romance films, such as Love Actually, Bridget Jones' Diary, or The Best Exotic Marigold Hotel.
Uses and Gratifications
The Uses and Gratifications theory suggests that a text must gratify an audience's needs in a variety of potential ways. These include entertainment, education, escape, social interaction, and opportunities for identification. Our film would offer entertainment, escape, and opportunities for identification. The main purpose of our film is entertainment. We would offer this through the story line. We intend to make it a light-hearted film that the audience will find enjoyable. The film will also offer escape because it's an idealistic situation and also through its enjoyability. The audience may also be able to identify with our characters. We have tried to make our characters relatable to do this.
Utopian Theory
In Richard Dyer's Utopian Solutions theory, he suggests that audiences often have various problems in their lives and they will be more attracted to media texts that offer them solutions to these problems. We intend to offer solutions to boredom and loneliness. This is because we will make the film enjoyable to watch and give opportunities to live vicariously through the characters as they find love.
Wednesday, 7 January 2015
Opening Sequence - Costumes
For our opening sequence we have taken out characters' costumes and their connotations into consideration.
The female's clothes are very casual. Her costume is mainly black to connote her boldness and confidence. However, her shoes are a light pink and her scarf is a light blue. The pink connotes compassion, faithfulness, and sensitivity. The blue connotes trust and stability. While we wanted her to be the confident and outgoing character, we also wanted to make sure we showed her more compassionate side. Her accessories are a black handbag and smartphone. Her black handbag connotes elegance and sophistication, whereas her smartphone signifies that she is highly sociable.
The male's clothes are quite formal and professional. His costume is a mixture of darker colours. He is wearing a dark blue suit jacket, white shirt, and dark red tie. The jacket connotes professionalism and its colour connotes stability and sincerity. The white shirt connotes purity and innocence, signifying his shy and reserved character. The red tie connotes passion and his desire to find romance. His shoes are dark brown. This connotes his reliability and stability. Finally, his accessory is his coat. It's black, simplistic, and functional. This further connotes his professionalism and formality.
The female's clothes are very casual. Her costume is mainly black to connote her boldness and confidence. However, her shoes are a light pink and her scarf is a light blue. The pink connotes compassion, faithfulness, and sensitivity. The blue connotes trust and stability. While we wanted her to be the confident and outgoing character, we also wanted to make sure we showed her more compassionate side. Her accessories are a black handbag and smartphone. Her black handbag connotes elegance and sophistication, whereas her smartphone signifies that she is highly sociable.The male's clothes are quite formal and professional. His costume is a mixture of darker colours. He is wearing a dark blue suit jacket, white shirt, and dark red tie. The jacket connotes professionalism and its colour connotes stability and sincerity. The white shirt connotes purity and innocence, signifying his shy and reserved character. The red tie connotes passion and his desire to find romance. His shoes are dark brown. This connotes his reliability and stability. Finally, his accessory is his coat. It's black, simplistic, and functional. This further connotes his professionalism and formality.
Friday, 19 December 2014
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